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Journal article Open Access Quartil Q1

Should private-label supply manufacturers invest in digital strategies? A study on Portuguese manufacturers 🔓

Mendonça Silva, Pedro , Veiga, Filipa Casal , Sousa Pinto, Agostinho
Journal of Strategic Marketing, 2024, pp. 1–37
https://doi.org/10.1080/0965254x.2024.2306564
Published: 2024
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Resume

This work is cataloged in the Scientific Portal. Officially published in Journal of Strategic Marketing (2024). Referenced as: "Mendonça Silva, Pedro; Veiga, Filipa Casal; Sousa Pinto, Agostinho".

The complete abstract and full text can be accessed directly at the official DOI: https://doi.org/10.1080/0965254x.2024.2306564

Bibliographic & Editorial Details

Venue / Journal / Book Journal of Strategic Marketing
Pagination Pages 1 - 37
Role Coauthor

Official Identifiers

DOI: 10.1080/0965254x.2024.2306564
ISSN: 0965-254X

Autores & Descoberta de Ciência ID

Identificação dos autores da instituição e deteção de coautores via FCT Ciência Vitae.

Autor(es) da Instituição
J
José Agostinho de Sousa Pinto Investigador
Ciência ID: E510-C11B-61BE
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Coautores da Obra

Autores discriminados na citação da publicação:

Mendonça Silva, Pedro; Veiga, Filipa Casal; Sousa Pinto, Agostinho

Clique no botão acima para consultar a API da FCT e descobrir os perfis Ciência ID dos coautores.

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