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Book chapter 12 Citations

Digital Transformation of the Retail Point of Sale in the Artificial Intelligence Era

Santos, Víctor , Bacalhau, Lara Mendes. Corresponding author: Bacalhau, Lara Mendes
ISLA — Instituto Politécnico de Gestão e Tecnologia
Digital Transformation of the Retail Point of Sale in the Artificial Intelligence Era, 2023 Published by: IGI Global
DOI: 10.4018/978-1-6684-8574-3.ch010

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Abstract
Digital transformation in the retail industry has led to significant changes in the way that point-of-sale (POS) systems operate. In the artificial intelligence (AI) era, POS systems have become increasingly intelligent and sophisticated helping retailers to improve efficiency, increase customer satisfaction, and boost sales. AI-powered POS systems use machine learning algorithms to analyze customer data and make intelligent recommendations about products and services. An AI-powered POS system might be able to analyze a customer's purchase history and suggest related products that the customer might be interested in. Another aspect of digital transformation in the retail industry has been the integration of POS systems with other technologies, such as mobile devices, the internet of things (IoT), and augmented reality technology (ART). This has enabled retailers to create an efficient shopping experience and provide access to a wider range of products and services.

Keywords

#Digital transformation #retail point of sale #Artificial Intelligence #Machine Learning #personalized product recommendations #customer data analysis #Internet of Things #Augmented reality #mobile commerce #retail efficiency #Customer satisfaction #Point of sale #Retail industry #Computer science #Point (geometry) #Transformation (genetics)

Bibliographic Details

Publication Type Book chapter
Publication Year 2023
Journal / Conference / Work Digital Transformation of the Retail Point of Sale in the Artificial Intelligence Era
ISSN 2327-5502
ISBN 9781668485743
Publisher IGI Global
Publication Status Published

ISLA Authors & Affiliations

L
Lara Sofia Mendes Bacalhau
lmendes@iscac.pt ID: 291E-C593-4D04
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