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Conference paper

Buying marketing services: illustrative cases

Proença, João F.
ISLA — Instituto Politécnico de Gestão e Tecnologia
2011

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Abstract
Abstract not provided by the author or the indexing source.

Keywords

#Business services #Relationships #Marketing Services

Bibliographic Details

Publication Type Conference paper
Publication Year 2011
Publication Status Published

ISLA Authors & Affiliations

M
Maria Antónia Gonçalves Rodrigues
mar@iscap.ipp.pt ID: B81C-F932-D7AE
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