Resume
This work is cataloged in the Scientific Portal. Officially published in Special Issue on Sustainable Marketing (2021). Referenced as: "Maria Antónia Gonçalves Rodrigues; Sousa, B.; Lubowiecki-Vikuk, A.; Remondes, J.".
The complete abstract and full text can be accessed directly at the official DOI: https://doi.org/10.54663/2182-9306