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Book chapter Scopus Source The journal / series is indexed in Scopus (SCImago list). The article itself has not been verified. 4 Citations Quartil Q4

The Influence of Post-purchase Experience on Customer Loyalty in the Telecommunications Sector in Portugal

Morais, Mafalda , Reis, José Luís , Nogueira, Mafalda , Ferreira, Mafalda
ISLA — Instituto Politécnico de Gestão e Tecnologia
Smart Innovation, Systems and Technologies, 2022 Published by: Springer Nature Singapore

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Abstract
Abstract not provided by the author or the indexing source.

Keywords

#post-purchase experience #customer loyalty #telecommunications companies #service quality #Net Promoter Score #word-of-mouth recommendation #customer experience #business #Loyalty business model #Loyalty #Telecommunications #Marketing #Advertising

Bibliographic Details

Publication Type Book chapter
Publication Year 2022
Journal / Conference / Work Smart Innovation, Systems and Technologies
ISSN 2190-3018
ISBN 9789811692710
Publisher Springer Nature Singapore
Quartile (SCImago) Q4
Scopus Indexing Indexed source (via SCImago)

ISLA Authors & Affiliations

M
Mafalda Cristina Pinto Coelho Nogueira
mafaldanugas@gmail.com ID: 351A-0063-5166
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J
José Luís Tavares Pires Dias dos Reis
jlreisg@gmail.com ID: B91A-AED3-C45D
Profile