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Thesis / Dissertation

Determinantes da lealdade à marca: estudo empírico aplicado à Sony PlayStation

Nunes, Pedro Emanuel Balhau
ISLA — Instituto Politécnico de Gestão e Tecnologia
2021
Handle: http://hdl.handle.net/10400.26/38844

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Abstract
Abstract not provided by the author or the indexing source.

Keywords

#Lealdade #Loyalty determinantes

Bibliographic Details

Publication Type Thesis / Dissertation
Publication Year 2021

ISLA Authors & Affiliations

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