Data-Driven Design in e-Commerce: Contribution of Customer Data Applied to User Experience 🔓

This work is cataloged in the Scientific Portal. Officially published in Proceedings of Eighth International Congress on Information and Communication Technology (2023). Referenced as: "de Matos Monteiro, Joana; Silva, F. O.. Corresponding author: de Matos Monteiro, Joana".

The complete abstract and full text can be accessed directly at the official DOI: https://doi.org/10.1007/978-981-99-3236-8_49