Back
Journal article Peer Reviewed

Relationship Marketing and Intangible Resources: The Mediating Effect of Loyalty.

Rosa, D. , Rua, Orlando
ISLA — Instituto Politécnico de Gestão e Tecnologia
Review of Marketing Science., 2020

Resume

Abstract
Abstract not provided by the author or the indexing source.

Bibliographic Details

Publication Type Journal article
Publication Year 2020
Journal / Conference / Work Review of Marketing Science.
Publication Status Published

ISLA Authors & Affiliations

O
Orlando Manuel Martins Marques de Lima Rua
orua@iscap.ipp.pt ID: 5810-DF5D-22A2
Profile