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Conference paper

The impact of creativity as a foremost attraction for a business through social media: The power of Instagram

Rodrigues, João , Rua, Orlando Lima , Faria, Sílvia
ISLA — Instituto Politécnico de Gestão e Tecnologia
2023 Published by: ISAG - European Business School
Handle: http://hdl.handle.net/11328/4659

Resume

Abstract
Abstract not provided by the author or the indexing source.

Keywords

#Creativity #Social media #Instagram #Influencers #museums

Bibliographic Details

Publication Type Conference paper
Publication Year 2023
ISBN 978-989-54164-5-5
Publisher ISAG - European Business School

ISLA Authors & Affiliations

O
Orlando Manuel Martins Marques de Lima Rua
orua@iscap.ipp.pt ID: 5810-DF5D-22A2
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