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Book chapter Quartil Q4

Mobile Marketing Determinants in Consumers’ Purchase Intention

Sara Teixeira , Zaila Oliveira
ISLA — Instituto Politécnico de Gestão e Tecnologia
2025
DOI: 10.1007/978-981-97-3698-0_26

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Abstract
Abstract not provided by the author or the indexing source.

Bibliographic Details

Publication Type Book chapter
Publication Year 2025
Quartile (SCImago) Q4

ISLA Authors & Affiliations

S
Sara Raquel Teixeira
sarat@iscap.ipp.pt ID: CD1C-0EE5-AE14
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