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Thesis / Dissertation

A relationship marketing perspective to B2B trade fairs: The role of socialization episodes

Sarmento, Maria de Lurdes
ISLA — Instituto Politécnico de Gestão e Tecnologia
2011
Handle: http://hdl.handle.net/1822/19726

Resume

Abstract
Abstract not provided by the author or the indexing source.

Keywords

#658.8

Bibliographic Details

Publication Type Thesis / Dissertation
Publication Year 2011

ISLA Authors & Affiliations