Journal article
Quartil Q1
A relationship marketing perspective to trade fairs: insights from participants
Sarmento, Maria
,
Farhangmehr, Minoo
,
Simões, Cláudia
ISLA — Instituto Politécnico de Gestão e Tecnologia
Journal of Business & Industrial Marketing, Volume 30, Issue 5, 2015, pp. 1412–1427
