Book chapter 1 Citations

Consumer Behavior during Recessions: A Qualitative Approach: An Abstract

Sarmento, Maria , Marques, Susana , Galan-Ladeiro, Mercedes

ISLA — Instituto Politécnico de Gestão e Tecnologia

Developments in Marketing Science: Proceedings of the Academy of Marketing Science, 2020 Published by: Springer International Publishing

DOI: 10.1007/978-3-030-42545-6_136

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Abstract

Abstract not provided by the author or the indexing source.

Keywords

#Economic crisis #coping strategies #budgeting #price consciousness #frugality #consumption patterns #consumer attitudes #Unemployment #older consumers #Recession #Portuguese #Consumption (sociology) #consumer spending #QUALITATIVE RESEARCH #Economics #Consumer behaviour

Bibliographic Details

Publication Type Book chapter

Publication Year 2020

Journal / Conference / Work Developments in Marketing Science: Proceedings of the Academy of Marketing Science

ISSN 2363-6165

ISBN 9783030425449

Publisher Springer International Publishing

ISLA Authors & Affiliations

Maria de Lurdes Marques Amorim de Araújo Faria Sarmento

mlsarmento@gmail.com ID: 901F-8317-52CF

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