Book chapter Open Access 6 Citations

The Importance of E-Commerce and Customer Relationships in Times of COVID-19 Pandemic

Oliveira, Margarida , Tavares, Fernando , Diogo, Ana , Ratten, Vanessa , Santos, Eulália

ISLA — Instituto Politécnico de Gestão e Tecnologia

COVID-19, Technology and Marketing, 2021 Published by: Springer Nature Singapore

DOI: 10.1007/978-981-16-1442-2_3

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Abstract

Abstract not provided by the author or the indexing source.

Keywords

#e-Commerce #customer relationships #COVID-19 pandemic #online shopping #Digital transformation #Consumer behavior #quarantine #e-commerce platforms #business #Pandemic #Context (archaeology) #Marketing #Sample (material) #Coronavirus disease 2019 (COVID-19) #customer relationship management

Bibliographic Details

Publication Type Book chapter

Publication Year 2021

Journal / Conference / Work COVID-19, Technology and Marketing

ISBN 9789811614415

Publisher Springer Nature Singapore

ISLA Authors & Affiliations

Margarida Sofia de Freitas Oliveira

margarida.foliveira@hotmail.com ID: F61F-87F1-EEEA

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