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Journal article

The Value of Luxury: Social, individual and functional dimensions.

Rodrigues, Paula Lopes , Barros, Teresa , Martins, Carlos
2018
Publicado: 2018
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Abstract

Esta obra encontra-se catalogada no Portal Científico. Referenciada como: "Rodrigues, Paula Lopes; Barros, Teresa; Martins, Carlos".

Palavras-chave / Keywords

Luxury branding consumer perceptions buying behaviour brand prestige brand distinctiveness brand awareness brand c

Detalhes Bibliográficos e Editoriais

Descoberta de Coautores & Ciência ID

Autores discriminados na citação da obra:

Rodrigues, Paula Lopes; Barros, Teresa; Martins, Carlos

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