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Thesis / Dissertation

O papel do marketing digital na perceção das Marcas Cidades – O caso de Castelo Branco, bordar e receber

Matos, Margarida Marques Afonso de
ISLA — Instituto Politécnico de Gestão e Tecnologia
2021
Handle: http://hdl.handle.net/10400.22/19178

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Abstract
Abstract not provided by the author or the indexing source.

Keywords

#Marketing digital #Marketing Territorial #Marcas cidade #Castelo Branco #Digital marketing #place marketing #Gestão #city branding

Bibliographic Details

Publication Type Thesis / Dissertation
Publication Year 2021

ISLA Authors & Affiliations

S
Susana Jacinta Queirós Bernardino
susanajbernardino@gmail.com ID: A21F-D545-8D9E
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