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Journal article

Analysis of the Communication Strategy of the Liga Portuguesa Contra o Cancro on the Social Network Facebook during the Pink October Movement: A Study from 2019 to 2023

Cardoso, Cristina , Pacheco, Jorge
International Journal of Marketing, Communication and New Media, Volume 12, Issue 23, 2024, pp. 337–359
Published: 2024
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This work is cataloged in the Scientific Portal. Officially published in International Journal of Marketing, Communication and New Media (2024). Referenced as: "Cardoso, Cristina; Pacheco, Jorge".

Bibliographic & Editorial Details

Venue / Journal / Book International Journal of Marketing, Communication and New Media
Volume & Issue Vol. 12 (No. 23)
Pagination Pages 337 - 359
Publication Venue / Conference Portugal
Role Coauthor

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Autor(es) da Instituição
C
Cristina Alexandra Ramos Cardoso Investigador
Ciência ID: E21C-41F4-36D4
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Coautores da Obra

Autores discriminados na citação da publicação:

Cardoso, Cristina; Pacheco, Jorge

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