Invited Senior Lecturer at ISCAP. Expertise in Marketing and Advertising. PhD student in Communication at the University of Vigo (Spain). Master's Degree in Multimedia from FEUP and Bachelor Degree in Marketing from ISCAP. Coordinator of ISCAP's Communication and PR Office, since December 2023. In 2010, she began her teaching career in the area of Business Assistant and Organizational Communication at ISCAP. Member of the Scientific Committee of the Postgraduate Programme in Events Management at PEA/ISCAP. Between 2015 and 2016, she was SPACE Marketing Communication Chair at SPACE Network. She takes part in the MatActiva Project and is a member of the FoCAS working group. Keywords: Marketing Communication, Public Relations, Social Media, Events, Marketing, Crisis Communication.
| Language | Reading | Writing | Speaking | Understanding | Peer revision level |
|---|---|---|---|---|---|
| Spanish; Castilian | Intermediate (B1) | Beginner (A1) | Intermediate (B1) | Upper intermediate (B2) | Elementary (A2) |
| Portuguese | - | - | - | - | - |
| English | Advanced (C1) | Upper intermediate (B2) | Upper intermediate (B2) | Advanced (C1) | - |
| Year | Status | Degree / Description | Rating |
|---|---|---|---|
| 2023/10/18 | Concluded |
Marketing e Publicidade
(Specialist Title)
Instituto Politécnico do Porto
|
Aprovado por Unanimidade |
| 2019/09/15 - 2021/11/30 | Ongoing |
Comunicación
(Doctor of Philosophy)
Universidade de Vigo
|
— |
| 2008/09/15 - 2010/11/02 | Concluded |
Multimédia
(Master's Degree)
Universidade do Porto Faculdade de Engenharia
|
— |
| 2003/10/01 - 2005/11/30 | Concluded |
Marketing
(Licenciate Degree)
Instituto Politécnico do Porto Instituto Superior de Contabilidade e Administração do Porto
|
— |
| 2000/10/01 - 2003/07/30 | Concluded |
Marketing
(Bachelor's Degree)
Instituto Politécnico do Porto Instituto Superior de Contabilidade e Administração do Porto
|
— |
| Year | Distinctions and Awards | Type | Awarding Entity |
|---|---|---|---|
| 2025 |
Best Paper - European Conference on Social Media 2025
|
Award |
Academic Conferences and Publishing International Limited
United Kingdom
|
| 2022 |
Menção Honrosa - CAPSI 2022 (Cabo Verde)
Conferência da Associação Portuguesa de Sistemas de Informação, na sua 22ª edição. O tema principal da Conferência é "Sistemas de Informação: Inovação e Desenvolvimento no espaço lusófono".
|
Award |
Instituto Politécnico de Santarém
Cape Verde
|
