ANALYSING RELEVANT INTERACTIONS BY BRIDGING FACEBOOK AND MOODLE

Social media networks' popularity has been growing in almost every context of daily human interaction.Particularly concerning the education field, organisations and teachers have been continuously recognizing social media as a rich environment with potential to benefit the teachinglearning process, classroom administration and social interactions.However, social media networks have been used as complementary environments to the mandatory adoption of an institutional LMS, leading to the development of fragmented teaching-learning environments, where mutual interchanges are not consolidated nor allow for an explicit academic legitimacy, computation and management.Also, social media networks' integration in education has been viewed as an ad-hoc initiative of some educators, who are prone to incorpora te web trends in their pedagogic activity, which are evaluated, most of the times, under the lens of recreational initiates.Consequently, there is an urgent need to bridge between the consolidated adoption of LMSs and the integration of social media networks in education, not only in terms of technological infrastructure (interface and usability) but also in terms of production and management of its pedagogical outcomes.With the intent of providing solutions for the above context, in this paper, we disc uss the concept of Social Student Relationship Management and present the EduBridge system, its current stage of development and highlight the educational applicability of a thorough set of social network analysis.