| Title | Year | States | Type | Indexacao |
|---|---|---|---|---|
|
Boechat, Anna Carolina; Morais, João; Moura, Andreia; Barreto, Ana Margarida
The impact of corporate social responsibility on brand loyalty and brand attachment : an analysis of the Portuguese brand Delta cafés |
2022 | No Status | Book chapter | |
|
Moura, Andreia; Morais, João
As grandes ondas da Nazaré após as ondas pandémicas: Caminhos para a gestão das marcas destino |
2022 | Published | Book chapter | |
|
Alexandra Leandro; João Morais; Estela Silva
“Conversas Made in CO”: An Audio Podcast Featuring Alumni, Building a Collective Memory and Contributing to the Brand Identity |
2024 | No Status | Book chapter |
