| Title | Year | States | Type | Indexacao |
|---|---|---|---|---|
|
Ana Lima; José Duarte Santos; Israel Anjos
Omni-Channel Challenges and Opportunities for Profitable Customer Relationship |
2022 | No Status | Book chapter | |
|
Liliana Câmara; Ana Pinto de Lima
Gamification of Mobile Applications as a Tool for Optimising the Experience of Museums |
2021 | No Status | Book chapter | |
|
Ana Pinto de Lima; Jorge Pacheco; Pedro Silva
Wine Marketing Event – The Importance of Emotions in a Wine Tasting for Inexperienced Participants |
2021 | No Status | Book chapter | |
|
Ana Pinto de Lima
Social Selling |
2022 | No Status | Book chapter | |
|
Ana Pinto de Lima
Inbound Marketing |
2022 | No Status | Book chapter | |
|
José Eduardo Aleixo; José Luís Reis; Sandrina Francisca Teixeira; Ana Pinto de Lima
Artificial Intelligence Applied to Digital Marketing |
2023 | No Status | Book chapter | |
|
Joana Santos; Ana Pinto Lima; Pedro Mendonça Silva
The Mediating Role of E-Consumer Informedness Between Digital Usability and Responsible E-Shopping |
2023 | No Status | Book chapter | |
| 2019 | Published | Book chapter | ||
|
Lima, A., Meneses, R.,
Marketing Tribal –o Marketing das Comunidades |
2014 | Published | Book chapter | |
|
Ana Lima; Sandrina Teixeira; Marco Cruz
The Influence of Social Media Marketing Activity on Purchase Intention in the Beer Sector: Case of SuperBock's Instagram |
2024 | No Status | Book chapter | |
| 2024 | Published | Book chapter |
