| Title | Year | States | Type | Indexacao |
|---|---|---|---|---|
|
Jitka Vávrová; Lenka Cervová; Blanka Brandová; Jorge Pacheco
Assessing sustainable practices and managerial approaches in the hotel industry: A comparative case study, 2024 |
2024 | Published | Journal article | |
|
Lima, Ana; Cruz, Marco; Pacheco, Jorge
The impact of social media marketing efforts on buying intentions within the brewing sector, 2024 |
2024 | Published | Journal article | |
|
Pacheco, Jorge; Cardoso, Cristina
A Street Art como Espaço de Comunicação Cultural, Social e Política, 2024 |
2024 | Under revision | Conference paper | |
|
Pacheco, Jorge; Cardoso, Cristina
Motivational Drivers in Social Media: An Analysis of Generation X vs. Generation Y , 2024 |
2024 | Published | Conference paper | |
|
Cardoso, Cristina; Pacheco, Jorge. Corresponding author: Cardoso, Cristina
Analysis of the Communication Strategy of the Liga Portuguesa Contra o Cancro on the Social Network Facebook during the Pink October Movement: A Study from 2019 to 2023., 2024 |
2024 | Published | Journal article | |
|
Cardoso, Cristina; Pacheco, Jorge
Leveraging Social Selling on LinkedIn for B2B Relationship Management in the COVID-19 Era, 2023 |
2023 | Published | Conference paper | |
| 2023 | Published | Conference paper | ||
|
Teresa Teixeira; Ana Lima; Jorge Pacheco
A publicidade nas redes sociais como influenciadora da compra por impulso, 2022 |
2022 | No Status | Journal article | |
|
RIBEIRO, PRISCILLA CRISTINA CABRAL; KELLER, SABRINNA; ARAUJO, ELAINE APARECIDA; MONTEIRO, MARCELO MACIEL
A importância do customer experience nos canais digitais, 2017 |
2017 | Published | Conference paper | |
| 2015 | Published | Conference paper | ||
|
de Lima, Ana Pinto; Pacheco, Jorge; Silva, Pedro
Effects of Experience on Valuing a Tourist Event: A Theoretical Review and Propositions |
2020 | Published | Book chapter | |
|
Lima, Ana; Pacheco, Jorge
New Trends and Tools for Customer Relationship |
2019 | Published | Book chapter | |
|
Pacheco, Jorge
Smart cities, smart life, smart communication |
2019 | Published | Book chapter | |
|
Ana Pinto de Lima; Jorge Pacheco; Pedro Silva
Wine Marketing Event – The Importance of Emotions in a Wine Tasting for Inexperienced Participants |
2021 | No Status | Book chapter | |
| 2024 | No Status | Book chapter | ||
|
Pacheco, Jorge; Cardoso, Cristina. Corresponding author: Cardoso, Cristina
Leveraging Social Selling on LinkedIn for B2B Relationship Management in the COVID-19 Era |
2024 | Published | Book chapter | |
|
Marta Beatriz Silva; Jorge Lima Pacheco; Bruno Sousa
Digital Marketing, Artificial Intelligence, and Online Social Networks in Tourism |
2024 | No Status | Book chapter |
