| Title | Year | States | Type | Indexacao |
|---|---|---|---|---|
| 2023 | Published | Conference paper | ||
| 2023 | Accepted | Conference paper | ||
|
Araújo, Joana; Santos, José Duarte
Athletes’ Personal Branding & Brand Image: a bibliometric analysis., 2023 |
2023 | Accepted | Conference paper | |
|
Pereira, Inês; Araújo, Joana; Petiz, Inês
Storytelling: Does Advertising Recall Affect Opinion?, 2023 |
2023 | No Status | Conference paper | |
|
Pereira, Inês Veiga; Joana Araújo
O efeito mediador da Imagem da Marca no impacto da RSC na satisfação do consumidor, 2022 |
2022 | Published | Conference paper | |
|
Pereira, Inês Veiga; Célia talma
Applying Business Intelligence to analyse world companies’ sustainability ESG rating - a preliminary study. , 2022 |
2022 | Published | Conference paper | |
| 2022 | Published | Conference paper | ||
| 2022 | Published | Conference paper | ||
| 2022 | Accepted | Conference paper | ||
|
CARLA PEREIRA; DIANA MOREIRA; SANDRA SANTOS
EVENTOS NA ECONOMIA SOCIAL: O CASO DA ILGA PORTUGAL, 2022 |
2022 | No Status | Conference paper | |
|
ANDREA CARVALHO; DIANA RODRIGUES; José Fernando Santos
(re) veste -Um Projeto de Inclusão e Sustentabilidade, 2022 |
2022 | Accepted | Conference paper | |
|
Pereira, Inês Veiga; Giorgi Zarnadze
The impact of WOM on the acceptance of mobile banking, 2021 |
2021 | Published | Conference paper | |
| 2021 | Published | Conference paper | ||
|
Pereira, Inês Veiga
a estratégia do oceano azul e as sociedades cooperativas., 2021 |
2021 | Published | Conference paper | |
|
Pereira, Inês Veiga; Gonzalez, Aurora
Non-volunteers’ quality relationship with NPOs and future volunteering intention, 2020 |
2020 | Published | Conference paper | |
|
Pereira, Inês Veiga
Running Tour – factors which influence tourists’ decision, 2020 |
2020 | Published | Conference paper | |
|
Pereira, Inês Veiga; Queiroga, Pedro
Satisfaction and Loyalty towards a HEI in Portugal, 2020 |
2020 | Published | Conference paper | |
|
Pereira, Inês Veiga; Curado Malta, Mariana; Meira, Deolinda Aparício; Rui Bertuzi; Castro, Conceição; Vieira, Isabel; Tomé, Brigida; Pereira, Denise; Bandeira, Ana Maria Alves
A framework for cooperatives’ transparency - a linked open data approach, 2020 |
2020 | Published | Conference paper | |
| 2020 | No Status | Conference paper | ||
|
Pereira, Inês Veiga; Gomes, Ângelo Telmo Monteiro
Do reference groups influence purchase decision?, 2020 |
2020 | Published | Conference paper | |
|
Pereira, Inês Veiga; Gonzalez, Aurora
Non-volunteers motives influence on future volunteering intention, 2020 |
2020 | Published | Conference paper | |
|
Pereira, Inês
A categorization of nonvolunteers' motives, 2019 |
2019 | Published | Conference paper | |
|
Pereira, Inês; Barbosa, Ana
Antecendents of Brand Love and Brand Loyalty: The FC Porto Case, 2018 |
2018 | Published | Conference paper | |
|
Pereira, Inês; Gomes, Ângelo Telmo Monteiro
Facebook eWOM influence on buying decision, 2018 |
2018 | Published | Conference paper | |
|
Pereira, Inês; Petiz, Inês de Sousa; Veiga Pereira, Inês; Petiz, Inês
A publicidade storytelling e a vinculação e envolvimento com a marca, 2018 |
2018 | Published | Conference paper | |
|
Pereira, Inês; Rodrigues, Maria Antónia
The Fit Between Marketing High Education and Required Skills for Marketing Practice, 2018 |
2018 | Published | Conference paper | |
|
Pereira, Inês Veiga
O rebranding da marca P.Porto, 2017 |
2017 | Published | Conference paper | |
|
Machado, Filipe; Pereira, Inês Veiga
CO-BRANDING AS A BRAND EQUITY BOOSTER, 2016 |
2016 | Published | Conference paper | |
|
Pereira, Inês Veiga; Gomes, Ângelo Telmo Monteiro
The influence of eWOM generated by reference groups on facebook, in Portugal., 2013 |
2013 | Published | Conference paper | |
|
Pereira, Inês Veiga; Pereira, Inês
Supermarkets in Portugal: corporate social responsibility image, attitude towards the brand and purchase intention, 2010 |
2010 | Published | Conference paper | |
|
Pereira, Inês; Proença, João F.
Financiamento das ONG's e marketing relacionado a causas: um estudo de caso ilustrativo, 2007 |
2007 | Published | Conference paper | |
|
Pereira, Inês; Proença, João F.
Exploring ethical consumerism, 2007 |
2007 | Published | Conference paper | |
|
Pereira, Inês; Proença, João F.
Consuming with social causes, 2006 |
2006 | Published | Conference paper |
